Citoyens & Territoires Grand Est organised a day of exchanges on ecological transition on 17 September 2020 in Sion, at the Cité des Paysages. Several speakers, in the form of round table discussions, shared their feedback on their experience in supporting individual behavioural changes in the territories. These testimonies were then deciphered by Lolita Rubens, Lecturer in Social Psychology at the University of Paris Est Créteil.

Why do people do what they do? How to implement effective actions for behavioural change in the field of the environment? After a conference by Lolita Rubens to shed light on these questions, 3 round tables took place:

– Changes in individual behaviour: how do the actors in a rural area mobilise themselves in different ways to do better and together? With the Centre social (almost) zero waste du Pays de Revigny, Mon commerçant zéro déchet of Meuse Nature Environnement and le Bon Sens, a network of actors of the active ecological transition, under construction in the South of Meuse-Rhine.

– Two video conference testimonials on coaching small groups to form an “active minority” that will help their entourage to evolve. Conversations Carbone, when individual change changes of scale by Anne-Cécile KLUR, facilitator and in charge of the territorial animation of Conversations Carbone within the framework of the Climate Plan, Grand Besançon Metropole, and Laure Charpentier, Institut Négawatt and Carbone & Sens.

– Working with the inhabitants… to change their behaviour. Relying on ambassadors to help them adopt the right reflexes. With Meuse Nature Environnement and their participative biodiversity atlas, EcoTransFaire and the “Saulnes, vers la Transition 2030” project and the PNRBV and their Quiétude Attitude approach.

For more information on the speakers, the exchanges, view the videoconference, see the documents presented, the synthesis of Citoyens et Territoires Grand Est is available here.